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Combining Gong with the power of Copy.ai, this integration revolutionizes how sales calls fuel marketing content and strategic insights. Enabling Go-To-Market (GTM) teams to trigger Copy.ai Workflows from new Gong interactions, it effortlessly transforms conversations into targeted marketing content and actionable intelligence shared across teams. This integration paves the way for innovative content strategies and enhanced decision-making, making every sales call a springboard for creativity and strategic alignment.

Effortless Content Generation

Leveraging the AI capabilities of Copy.ai, this integration translates conversations from Gong calls into a plethora of marketing materials - be it blog posts, social media content, or internal communication documents - thereby automating a typically time-consuming process and accelerating content production.

Actionable Insights

Beyond content creation, the integration delivers nuanced, data-rich insights extracted from Gong calls, providing teams with valuable, real-time intelligence that can influence strategic decisions and help tailor customer interactions.

Cross-Team Collaboration

By making key insights and derived content available across all teams, the integration fosters better alignment, ensuring every department operates with a clear, consistent understanding of customer interactions and market trends.

Note: To setup a Gong integration in Copy.ai you will need to be a technical administrator of the Gong account.

Step 1: Create a new Workflow in Copy.ai with a Gong trigger

Step 2: Click on the Gong trigger and if your account isn’t already connected, click connect to authorize your Gong connection.

Step 3: Click Publish on the Workflow. The workflow will now run for all new Gong calls for the connected account.

FAQ

What is the purpose of integrating Gong with Copy.ai?

The integration allows for seamless retrieval of new Gong calls within Copy.ai, making it easier to analyze and generate insights from customer interactions.

How does the integration work?

The integration connects Copy.ai to Gong's API, enabling Copy.ai to fetch new Gong calls in real-time. This ensures that the most up-to-date customer conversations are available for analysis and content generation.

Can I use the Gong and Copy.ai integration to transcribe Gong calls?

Yes, the integration allows for easy transcription of Gong calls. Copy.ai can access the audio files of the calls and convert them into text, enabling further analysis and using the transcriptions for content creation.

What types of insights can I gain from the Gong and Copy.ai integration?

The integration offers valuable insights from customer interactions captured in Gong calls. These insights can include identifying customer pain points, understanding buying patterns, detecting sales opportunities, and improving overall customer experience.

Does the Gong and Copy.ai integration assist in generating content?

Yes, the integration can be leveraged to generate content using AI-powered tools within Copy.ai. By analyzing customer calls and extracting key information, Copy.ai can assist in creating marketing content, email templates, social media posts, and more based on real customer interactions.