Pocus
Product signal-powered outreach with Pocus + Gong Engage
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Benefits
Faster warm prospecting
Connect Pocus and Gong to put warm prospecting on easy mode for reps. With Pocus, reps get a prioritized list of their top opportunities based on product usage insights, so they only worry about using that data to personalize their messaging.
Personalization at scale
Improve the quality of your outreach and deliver a better experience for buyers and customers. Use product usage insights to understand who you are reaching out to and why they should care.
Automate signal-based outreach
Do you know that specific actions correlate with higher conversions? Deliver the right message at the right time to your perfect prospects. Build automations in Pocus that add contacts to an Engage Flow whenever specific criteria are met, like hitting a usage limit, approaching a paywall, or a senior user just joined the workspace.
Drive consistency
Want more control over which Engage sequences a rep can use? Easily prescribe which Engage Flows reps should use for any given signal. Knowing which messaging to use for a specific trigger event or lead type often lives in offline documentation. With Pocus, you can build this logic into your rep's inbox so they only see the leads, insights, and actions you decide.
FAQ
Yes you need to connect your CRM to both Pocus and Gong for the integration to work.
Yes, you must use the same email to login to your Pocus workspace so that we can integrate with the corresponding Gong Engage user account. If you have different emails you can add the one you use for Pocus to your Gong profile. It allows multiple emails.
Yes since their emails are used in the requests if they aren't an Engage user in Gong the calls will fail.
