Showpad

About

Showpad Sales Enablement platform enables sales teams to find, prepare, and share content to accelerate revenue growth.

Showpad’s integration with Gong improves deal insight and offers more complete visibility into buyers’ engagement right inside Gong.

Media

Features

Push Showpad Events to Gong Activity Timelines

View buyer consumption activity for rich marketing and product content, video messaging, and multi-media page that have been shared with them. Understand when a buyer is especially engaged by detecting when they have reshared content with another member of the buying team or when they frequently interacted with specific content.

Benefits

Next Level Collaboration

Showpad also allows you to track Mutual Action Plan activities so you can efficiently collaborate with your buyer towards a closed deal. Activate notifications when next steps and action items are created, assigned and completed and keep driving deal momentum.

FAQ

What type of engagement activity can be tracked with this integration?

The following activity will be added to the Gong Deals Timeline: Shared Content, Viewed Content, Re-Shared Content, Invited to Shared Space, Joined Shared Space, Commented in Shared Space, Next Steps - Mutual Action Plan created, Next Steps - Action created, Next Steps - Action assigned, Next Steps - Action completed.

What are the prerequisites for data showing up in the platform?

The deal must be synced from the CRM to Gong; the recipient email address must exist as a contact in the CRM; the deal must have a close date in the future.

Requirements

Subscription Requirements

Must have Showpad Content Ultimate package.
(Also available as an add-on for Content Plus customers.)

Authentication Requirements

To authenticate this integration for the first time, a user must be a Gong Tech Admin and have admin permissions in Showpad

Connect

Open the Online Platform and select Admin Settings
Select the Showpad Apps Tab
Click Install
Select the Gong Integration App and click Install

If you don't see the App, please reach out to your Customer Success Manager.

Once installation is confirmed, you can see where the App is used, disable automatic updates, or uninstall the App
Open Settings and select the Gong Tab to authorize the Gong integration
The integration is now set up